Thursday, December 22, 2011

Branding

I have collected some branding ideas that collaborate with what we have envisioned for the design of the restaurant.  Not all are practical but all are creative, unique and green...all adjectives we want to incorporate into the design.  Let me know what you think.
Above: I love the idea of creating a business card that looks like a chalkboard yet can be mass produced from a printer.  People that see this card will remember it-I think that is key in branding a company.


Above: I thought the idea of adding a touch of color to the sides of a business card was great.  It is subtle when the card is by itself and when they are stacked it makes a big impact.


Above: 'Helping Hands!' This card goes great with Even Stevens mission statement of 'Eat and Feed the World'- it would be neat to see the hands making peace signs...my only concern is the cost per card. 

Above: I though this idea was innovative. You can basically turn a scrap piece of paper into a card. Maybe we could stamp peoples hands with chemical free ink when they place an order? or give them a sticker (like you mentioned) that look like a stamped piece of paper. (Or a friendship string bracelet similar to the Kabbalah ones...) OR bumper stickers!

Above: This kid is creative. I love his take on a 'cardboard cutout' for a business card. I realize that this card would be very costly to produce but it was so different I thought it was worth sharing. Wouldn't it be neat to have cutouts made of your dad (the owner), as well as homeless kids or families that are on the receiving end of Even Stevens?


Above: the cardboard business card is neat but I don't think very practical.




Above: I like the look of the hand signs above as opposed to the one proposed for the business card. 



Sunday, December 18, 2011

Hooks, Chalkboards, Etc.

I thought it would be really cool to have these 'hand hooks' at the front of the restaurants and/or near every table or booth for people to hang their coats, jackets, etc. They are bent forks that look like hands giving  'peace, love and rock on' signs. We could call them the 'helping hands.'  
http://www.etsy.com/listing/55303961/rock-on-x-peace-x-love-special-collector




I love this! We could attach frames (permanently) to a chalkboard wall and draw inside or put other artwork inside the fames...possibilities are endless.


It would be nice to incorporate the company's mission statement into the chalkboard wall (permanently) with positive messages and simple drawings of how it all works with little equations, etc. It would be an artistic way to communicate what Even Stevens is all about.


I like this front desk.


Cute table.


More chalkboard fun.


I love this picture.  Bright colors and cute kids :)


I like the wood and how the company's logo stands out against it.


'la la la la love'...cute.


I love that big colorful mural mixed with their chalkboard and wood panels on the wall.  It wouldn't be difficult for us to do custom artwork like that for Even Stevens.


large mural...great visual impact.


Cute exterior of a restaurant in the UK.


Interior of that same restaurant.



Saturday, December 17, 2011

I just got a text that the space is signed, sealed and delivered and needs to be built out by April. Hopefully we can get the floor plans asap:)

 cool tile.

 inexpensive booth idea.
 I like the simplicity of this space. ALOT.
 love this wall.
 Oh I am in love with black.  I almost want to paint my built in in my living room.
 I like the simplicity of the graphics.  I cool menu idea.


 This is sweet.  But it would be distracting if you were on the below table.  Especially if you had gals in skirts:)
 This wood is recycled pallets.  I like them painted blue




 I love this idea for a wall.
 This tile pattern could be an inexpensive bathroom wall tile.

i love the colorful chairs.
 She reminds me of Mary.
 This map made me think of eat and feed the world.